Privacy Policy

Last Modified: March 17, 2023

This Privacy Statement applies to GOFETCH PETCARE INC., doing business as GoFetch Health and its respective affiliates (collectively "we" or "our").The purpose of this Privacy Statement is to inform you about the types of personal information that we collect, use and disclose. It explains how we use and disclose that information, the choices you have regarding such use and disclosure, and how you may correct that information. For more information about the personal information we collect in connection with our loan product, please review our Consumer Privacy Notice.

This Privacy Statement applies to any information we collect or receive about you, from any source. From time to time, we may make changes to this Privacy Statement by posting the revised Privacy Statement on this page and updating the “Last Modified” date. We will provide you with additional notice as required by applicable law.

What categories of personal information do we collect?

  • Account information, which could include your first and last name, physical address, email address, phone number, financial status and credit history. We may also collect employer and job title from business representatives of veterinary clinics interested in joining the GoFetch platform.
  • Communications that we exchange with you, including when you contact us with questions, feedback, or otherwise.
  • Payment and transactional data needed to complete your orders on or through the services we provide to you and your purchase history, via our payment and virtual card service provider, Marqeta, Inc.
  • Marketing data, such as your preferences for receiving our marketing communications, and details about your engagement with them.
  • Device data, such as your computer’s or mobile device’s operating system type and version, manufacturer and model, browser type, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, unique identifiers, language settings, mobile device carrier, radio/network information (e.g., WiFi, LTE, 4G), and general location information such as city, state or geographic area.
  • Online activity data, such as pages or screens you viewed, how long you spent on a page or screen, the website you visited before browsing to the website, navigation paths between pages or screens, information about your activity on a page or screen, access times, and duration of access, and whether you have opened our marketing emails or clicked links within them.
  • Other data not specifically listed here, which we will use as described in this Privacy Statement or as otherwise disclosed at the time of collection.

How do we collect your personal information?
We collect personal information directly from you, or indirectly from third party sources as otherwise permitted by applicable law.

With respect to our website, we may use cookies, (text files that websites store on a visitor‘s device to uniquely identify the visitor’s browser or to store information or settings in the browser), log files and web beacons to collect information regarding the use of the website for the purpose of helping you navigate between pages efficiently, remembering your preferences, enabling functionality, helping us understand user activity and patterns, and facilitating online advertising. For more information about your choices concerning these technologies, please review the online tracking opt out section below.

Finally, we understand the importance of protecting children's privacy online. Our website is not intended for or directed at children 13 years of age or younger. It is our policy never to knowingly collect or maintain information about anyone under the age of 13.

Where do we store your personal information?
Personal information provided to us by you is primarily stored on servers in Canada or the United States. We also may leverage the services of select service providers. Personal information that is "in the cloud" may be stored on multiple servers in a number of locations around the world. Personal information transmitted to other countries may be subject to the laws and lawful disclosure requirements of the jurisdiction(s) where the information is stored.

How do we use your personal information?
We generally use your personal information for the following purposes (the "Purposes"):

  • to facilitate account creation and logon process;
  • to administer our loyalty or rewards program;
  • to develop, provide and improve our services;
  • to process your payments and complete our transactions with you;
  • to send you marketing and promotional communications;
  • to facilitate interest-based marketing;
  • to send you administrative information;
  • to resolve your support requests;
  • to develop and maintain our relationship with you and communicate with you;
  • to gather your opinion and feedback through surveys;
  • to protect our website;
  • to respond to legal requests and prevent harm;
  • to enforce our terms, conditions and policies; and
  • such other uses as may be permitted or required by applicable law.

To whom do we provide your personal information?
Generally, we only disclose your personal information to third parties for the purposes described below. We have categorized each party so that you may easily understand the purpose of our data collection and processing practices. If we have processed your data based on your consent and you wish to revoke your consent, please contact us using the information provided below.

  • Advertising, Direct Marketing, and Lead Generation
  • Content Optimization
  • Invoice and Billing
  • Web and Mobile Analytics
  • Website Performance Monitoring

One specific third party to whom we disclose your information is Plaid Inc. (“Plaid”). We use Plaid to gather your data from financial institutions in order to link your bank account to our platform. By using our services, you grant us and Plaid the right, power, and authority to act on your behalf to access and transmit your personal and financial information from your relevant financial institution. You agree to your personal information being transferred, stored, and processed by Plaid in accordance with the Plaid End User Privacy Policy.

When and how do we obtain your consent?

You may provide your express consent to us either orally, electronically or in writing. You may also consent to our collection, use and disclosure of personal information by voluntarily providing us with personal information through a clear, affirmative action (e.g. by submitting an information request, participating in a survey, etc.). We may also rely on your implied consent to the collection, use and disclosure of your personal information where implied consent is permitted under applicable law.

What safeguards have we implemented to protect your personal information?
We have implemented physical, organizational, contractual and technological security measures to protect your personal information from loss or theft, unauthorized access, disclosure, copying, use or modification. The only employees who are granted access to your personal information are those with a business “need-to-know” or whose duties reasonably require such information. We also contractually require all of our affiliates and service providers to protect personal information in a manner consistent with this Privacy Statement. However, no security measures are failsafe and we cannot guarantee the security of your personal information.

How long will we use, disclose or retain your personal information?
We may keep a record of your personal information, correspondence or comments in a file specific to you. We will use, disclose or retain your personal information for as long as necessary to fulfill the purposes for which that personal information was collected, or as permitted or required by law.

What if you access other sites from our services?
Our services may contain links to websites and other online services operated by third parties. In addition, our content may be integrated into web pages or other online services that are not associated with us. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. We do not control websites or online services operated by third parties, and we are not responsible for their actions.

What are your choices with respect to the personal information we collect and / or process?
Access your personal information.
If you make a written request to review any personal information about you that we have collected, utilized or disclosed, we will provide you with any such personal information to the extent required by law. We will make such personal information available to you in a form that is generally understandable, and will explain any abbreviations or codes. To submit a written access request, or to obtain further information with respect to your access rights, you may contact us at the contact information provided below.

Opt out of marketing communications.
You may opt out of marketing-related communications by following the opt out or unsubscribe instructions contained in the marketing communications we send you.

Online tracking opt-out.
There are a number of ways to limit online tracking, which we have summarized below:

  • Blocking cookies in your browser. Most browsers let you remove or reject cookies, including cookies used for interest-based advertising. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit

    You may also use the following links to learn more about how to control cookies and online tracking through your browser: Firefox; Chrome; Microsoft Edge; Safari
  • Blocking advertising ID use in your mobile settings. Your mobile device settings may provide functionality to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.
  • Using privacy plug-ins or browsers. You can block our Services from setting cookies used for interest-based ads by using a browser with privacy features, like Brave, or installing browser plugins like Privacy Badger, DuckDuckGo, Ghostery or uBlock Origin, and configuring them to block third party cookies/trackers.
  • Platform opt outs. The following advertising partners offer opt out features that let you opt out of use of your information for interest-based advertising:

    - Google:
    - Facebook:
    - Twitter:
  • Advertising industry opt out tools. You can also use these opt out options to limit use of your information for interest-based advertising by participating companies:

    - Digital Advertising Alliance for Websites:
    - Digital Advertising Alliance for Mobile Apps:
    - Network Advertising Initiative:

    Note that because these opt out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.

Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to "Do Not Track" or similar signals. To find out more about "Do Not Track," please visit

How can you contact us?
All comments, questions, concerns or complaints regarding your personal information or our Privacy Statement and practices, should be forwarded to our Designated Privacy Officer, available by email at [email protected] or by post at:

500 Mercer #32,
Seattle, WA 98109